There are a lot of myths and misconceptions when it comes to keyword research. Many people believe that you need to spend ages finding the right queries and that you need an arsenal of tools and expensive software at your disposal to be successful. However, this isn’t always the case.
In fact, there are a number of hacks you can use to quickly and easily identify high-traffic keywords that will help you drive more visitors to your website.
In this article, we’ll explore some of the best techniques for conducting effective keyword research. So, whether you’re just starting out or you’ve been doing SEO for years, these tips will help you get the most out of your efforts.
Utilise Google Autocomplete
Autocomplete and related searches are valuable tools for quickly gathering data about potential keywords. However, it’s important to remember that these results shouldn’t be taken as gospel – they should simply be used as a starting point for further research.
By using autocomplete and related searches in conjunction with other keyword research tools, you can compile a comprehensive list of keywords that will help you achieve your SEO goals.
Get ideas from AccuRanker’s Keyword Discovery Tool
If you are looking for a tool to help you with your SEO, AccuRanker is definitely worth checking out. In addition to its rank tracking capabilities, it also offers a keyword discovery option that can show you a list of keywords your website is already ranking for. This can be helpful for keyword research by identifying new opportunities for optimisation and expanding your content strategy.
Know your competitors
Performing a competitor audit is an important part of any SEO strategy. By identifying your competition and the keywords they’re targeting, you can work on developing, refining and expanding your list to find the best options for your business. This information will help you better understand what words and phrases people are using when they’re looking for a product or service like yours.
Competitors have likely invested thousands in developing their SEO strategy, and with the right tools, you can swoop in and discover some of their most valuable keywords.
Use social media to inform your content strategy
There are many different places where you can find keyword research and information to help you shape your content marketing strategy. By researching social media networks like Facebook, Instagram, Reddit, Twitter, Quora, and YouTube, you can discover new topics to write about and get a better understanding of what people are talking about in relation to your brand. With this data in hand, you can create content that is more relevant and engaging for your audience.
Keyword research is an essential part of any SEO or digital marketing strategy, but it can be difficult to know where to start. There are many different techniques and tools that you can use, but the most important thing is to try them out and see what works for you. The best way to find keywords that will bring results is to test different methods and see which ones produce the desired results. So don’t be afraid to experiment – after all, that’s how the best discoveries are made!
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